Family movies are definitely not just for the children. Different depths of storyline and character development are used in order to create a single movie that appeals to different age groups at different levels. Adults find different family movies entertaining for different reasons, whether that be a nostalgic reminder of classic tales, the enjoyment the kid’s gain, or the sheer entertainment value of the original story that’s being told.

There are a lot of films released with general or G ratings that we simply wouldn’t feel confident leaving our kids to watch on their own. While the premise of the film may not be an adult orientated one, it is far from uncommon for these films to contain swearing, scenes of nudity, or unnecessary blood and gore.

In contrast, family films, especially those created by Avalon Family Entertainment, really do create entertainment for family members of all ages but without offending anybody. These wholesome films are truly child safe and if you’ve already seen them, or your son or daughter wants to watch them again, you’re safe to leave them in front of the DVD without having to worry what’s coming up next.

The Avalon Family Entertainment team is highly experienced in the film making industry, particularly noteworthy are their successes within the family movie genre. A team that can boast members having worked on family films like Home Alone, Jurassic Park, Hook, and Hansel and Gretel as well as classics such as Apollo 13, Mission Impossible 2, Sleepy Hollow, and Harry Potter clearly has a lot going for it.

Having noticed an unfilled gap in a profitable market, Avalon is set to take advantage and release a number child safe, family films; the kind of film that everybody will be happy to sit down and watch. Kids will be thoroughly entertained while parents won’t have to worry about nudity or violence slipping through the net.

Avalon’s current project is a modern remake of the Jack and the Beanstalk story. By bringing it into the modern era, adding some humor and light entertainment, it will be certain to be in keeping with the Avalon ethos of making wholesome, family films.

“Making wholesome movies is not only good citizenship, it’s good business.” That is Avalon Family Entertainment’s mission statement. Their goal is to produce premium-quality family movies with a budget far below the movies that are completed at typical studios.

Unknown to many, the biggest money makers are family movies. The Dove Foundation conducted a study that revealed rated R movies have an average gross profit of $11 million. That is a far cry below family movies which average $94 million. In addition to ticket sales at theaters, family-friendly movies bring in merchandising profits. Take a look at the Shrek movies, “The Incredibles,” “A Bug’s Life,” and Finding Nemo.” They have made, and are still making, an enormous amount of profit through the selling of toys, clothing, and other products, along with product endorsements, such as cereals. Even further profit results from the selling of Pay-Per-View movies, DVDs, and soundtracks.

Gary DePew, President and CEO of Avalon Family Entertainment, has worked with other studios before joining the Avalon group. The film “Hansel and Gretel” is his latest successful project. “Jack & the Beanstalk” is the company’s current project. “Jack” is played by Colin Ford, and James Earl Jones lends his voice to the Giant. Chevy Chase, Gilbert Gottfried, Christopher Lloyd, and Katey Segal are also in the movie. Avalon also has another movie in production: “Snow White.”

More live-action films that are based on familiar fairy tales are on Avalon’s upcoming projects list. Titles on this list include “Cinderella,” “Beauty and the Beast,” “The Little Mermaid,” “Gulliver’s Travels,” “Robin Hood,” “The Pied Piper of Hamlin,” and “The Three Little Pigs.” It is profitable to produce these movies as they are popular stories and people of all ages would love to see their favorite story-book characters come to life. Another reason they are so profitable is because there are no costs involved in obtaining rights to the stories, as they are considered to be public domain.